Disney loses streaming rights for Indian Premier League cricket to rival Viacom18

According to people familiar with the situation, Viacom18 has acquired the streaming rights of Cricket’s Indian Premier League, taking a valuable asset from Vault. Disney As competition in sports-streaming rights intensifies.

The winning bid of Viacom18, a joint venture between Paramount Global Indian billionaire Mukesh Ambani‘s Reliance Industries And the other was $2.6 billion, one of the people said. IPL cricket losing streaming rights presents a great challenge Analysts have said Disney’s aspirations are to rapidly grow its global streaming subscriber base.