Denver’s Water Department released a cringey Backstreet Boys parody video with tips for residents about limiting water use during the summer.
A group of employees, also known as the ‘Splashstreet Boys’, featured the famous 1990s boy band and changed their 1999 hit ‘I Want It That Way’ into ‘I Want It That Way’. Gave.
The slickly choreographed video features five members of the company’s communications team, including Steve Snyder, Mickey Boehm, Jimmy Luthye, Nathan Hayes and Jill Harkleroad, wearing facial hair.
The crew were seen dancing, singing and wearing 90s-inspired outfits as they demonstrated how to properly drink water while out in the heat. He was cheered on by a group of rowdy fans and was accompanied by a moving toilet, painted by company manager Patrick McCoy.
Backstreet Boys moved into company Instagram praised the page and parody: ‘You guys loved it.’
Five Denver Water employees starred in a parody music video of the Backstreet Boys’ ‘I Want It That Way’ to inform their community about proper summer watering techniques.
An employee, Jill Harkleroad, is seen rocking her hair pulled over her face while dancing near a lake with her band ‘Splashstreet Boys’.
The video begins with a close-up shot of a lawn sprinkler just before the ‘Splashstreet Boys’ dramatically walk in front of the Denver Water Building.
Before the camera pans back to the cast, a walking toilet approaches the camera.
‘When it’s hot my patio needs water,’ sings a worker as the toilet bounces up and down in slow motion.
‘Believe me this is how I water on these dry days,’ he says when another employee comes into the center to explain why they ‘want to keep the lawn alive.’
As he sings his part, his band members dance around him and he says: ‘Concrete won’t fly – so I say, I water like this!’
The band then introduced the song’s iconic chorus and listed the reasons ‘why’ people should only water their lawns at a certain time of the day.
Standing in front of a new backdrop, each member, dressed all in white, dances in and out like in the original Backstreet Boys music video.
The video shows one of the employees watering the lawn from a can just before breaking into a backflip. The lyrics of the song start slowing down and the background becomes darker.
‘I am watering at night. This seems right. ‘I water like this,’ he sings, spilling more water on the grass.
Another employee is seen wearing a patchwork denim bucket hat, denim blazer and blue sunglasses.
The group moves towards a nearby lake, dancing and singing on the shore.
They all sing: ‘Don’t water in the day, don’t water in the sun. Tell me why?’
The group mimicked the iconic ‘I Want It That Way’ music video and had a large group of fans surrounding them, shouting with large posters.
Denver Water employees almost recreated the moment as they danced around in all-white outfits and even got into the fade
Backstreet Boys also saw the video and said the staff ‘destroyed’ it
The Backstreet Boys in the original video were filmed at a Los Angeles airport in 1999
Band explains that if people water their lawns and plants during the day, the water will evaporate. Harkleroad then makes his big debut as his coworkers dance around him.
She sings, ‘Now I can see you’ve kept the watering rules in mind, baby.’
‘So stop wasting water, start doing your bit… the future is in your hands!’
She then sprinkles water around and the toilet takes another form as the chorus returns.
Now, inside the company building, the group continues to dance and sing as ‘fans’ surround them holding signs, mimicking the iconic video.
Then an employee sings: ‘What is Coloradoscape?’
‘More climate friendly scenario. There are other plants that like it in our state.
Then they take a dig at another state and say: ‘No, we’re not Kentucky. Being drought friendly never felt so good! This is how I water.
A member then walks up to a fan and kisses his hand, before asking people not to water more than three days a week, and not to do so between 10am and 6pm.
A fan is seen crying and holding a sign reading ‘HOA’ as the band sings: ‘Someone tell the HOA (Forget the HOA) This is how I water.’
‘Fans’ are seen cheering the band on with signs like ‘Save water’ and ‘I love toilets’.
At the end of the video, an additional clip included the company’s CEO, Alan Salazar (center), as he danced around and kissed the toilet while walking.
They are then joined by their group of fans and a security guard who joins in on the fun.
‘You live in Colorado…you want it to be livable,’ they sing.
‘I just wanna hear you say, I water like this,’ he sings as the video ends.
In an additional clip at the end of the video, Denver Water CEO Alan Salazar joins the demonstration and says: ‘This is how I deliver water,’ as he kisses the toilet, scrubs it and then says, ‘ I will regret this very much. ,
As people laugh, a band member says: ‘We’re already there.’
Commentators watched the parody video and reacted to the unique performance.
One said: ‘Now that’s how you spend tax dollars!’
Another said: ‘Raises. You all get a raise.
“I’ve never been more inspired to be water conscious in my life,” one commenter wrote.
While some people enjoyed the video, others made it clear that they disagreed with it.
‘Stop promoting the lawn industry with this stupid grass ‘lawn’. Ice,’ one wrote.
Another said, ‘It was a waste of money.’