Marvel’s Bomb Won’t Blow Up Hollywood’s Formula

Movie audiences are tiring of overused franchises, but the blockbuster success of “Barbie” and “Super Mario”…

WSJ News Exclusive | Goldman’s Pitch to Rich Clients: Hey, Buy a Piece of This Sports Team!

The bank is preparing to offer more access to a unique investment: the chance to own…

‘Barbie’ and ‘Oppenheimer’ Trounce Franchise Films to Jolt a Slow Summer at the Box Office

This summer, many franchise movies underperformed expectations. Films based on original story lines dominated.

‘Gundam’ Stock: The Case for Investing in Giant Animated Robot Suits

Bandai Namco, the Japanese company behind the cult anime ‘Mobile Suit Gundam,’ has legions of loyal…

Microsoft CEO Satya Nadella Says $75 Billion Activision Deal Won’t Block Competition

what to read next

Fixing Burger King’s Royal Mess

Burger King’s metamorphosis will take time to pay off, and closing the gap with McDonald’s is…

Opinion | California’s Fast-Food Punishment

Businesses qualify a ballot measure to overturn the FAST Act, and Democrats respond by attacking the…

Why Microsoft’s $75 Billion Bid for Activision Blizzard Hinges on Call of Duty

Regulators worry that a popular videogame franchise so important to attracting hard-core gamers could be used…

Why Microsoft’s $75 Billion Bid for Activision Blizzard Hinges on Call of Duty

Regulators worry the popular videogame franchise is so crucial to attract hard-core gamers that it could…

How America’s Largest Restaurant Franchisee Decides When to Raise Prices

This copy is for your personal, noncommercial use only. The distribution and use of this material…