Netflix confirms partnership talks for ad-supported service

Cannes, France-Netflix co chief executive Ted Sarandos Confirmed that the streaming company is in talks with a number of potential partners to help it enter the advertising business, telling an industry conference that it may build its own advertising business in the future.

Netflix said in April that it is Finding an ad supported version And in recent weeks have unearthed a number of partnerships that can help make those plans a reality. Comcast NBC Universal and Alphabet Google has emerged as Top Contenders to Work With NetflixThe Wall Street Journal reported on Wednesday.