A busy mum has tried a new eye-cream from the company behind the ‘world’s most expensive anti-aging product’ – and it’s taken years off her in weeks.
Kirsty Bowden, 46, was impressed by CULT51’s new eye cream, Eye Repair, £65, and could see results after just three weeks of use.
The product comes with a less hefty price tag than the ‘world’s most expensive’ £135 anti-ageing night cream released in 2014.
Kirsty from Sutherland juggles a full-time law degree and motherhood – which can take a toll on her skin.
When she turned 40, she first noticed signs of aging under her eyes.
She said: “I’ve noticed my fine lines under my eyes getting worse over the years, and it was really bothering me, but I can’t find anything that makes it look better.
According to Kirsty, she’s tried all kinds of products to reduce her wrinkles and nothing has worked.
She said: “It hasn’t completely taken out wrinkles, but they’ve really softened and I like the results I’ve seen so far. Everything I’ve tried in the past has had these kinds of results.” Have not seen.
“It also feels silky smooth. Some creams sit on top of your skin, but this one soaks right in, it’s not oily and does a great job.
Richard Mears, founder of CULT51, explained that the cream uses oxygen to reduce the signs of aging.
He said: “Oxygen is the skin’s turbo repair system. If you sprain your ankle, you may be advised to ice it.
“Ice makes the skin colder, and the body responds by sending more blood to the area.
“Blood brings oxygen, which is why elite athletes sit in ice baths and sleep in oxygen tents—it’s the same principle.”
Top five mistakes people make when choosing skincare products
know your skin type
You need to know what your skin type is in order to understand which products to use.
falling for the hype
‘Clinically proven’ can be put on a box- even if it hasn’t been clinically proven to do anything.
focus on semantics
Read like a lawyer. If it says ‘help’ or talks about ingredients over and over again then they are not confident enough to make any promises.
believe you get what you pay for
Don’t make the mistake of believing that just because something costs more than similar products that it’s automatically the best version in the field.
Never judge a book by its cover
Don’t buy based on the look or scent of the product. Most brands spend a lot of money on these things which is not a bad thing provided the content gets equal attention and investment.